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Displaying 50 articles of 337 total result(s).

Original Article

Does Social Media Influencer Credibility Affect Attitudes And Engagement Behaviour? - Empirical Evidence

Nor Azri Sharizal Abu Bakar
ORCiD ,
Rosidah Musa
ORCiD ,
Mazzini Muda
ORCiD

Keywords: Automotive marketing, consumer attitude, social media ınfluencer, socia media engagement

Article no: 61

Pages 757-772

Doi: 10.15405/epsbs.2024.05.61

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Original Article

State Of Banking Competition In The Banking Services Market In Russia

Magomed Ruslanovich Tashtamirov
,
Markha Abu-Bakarovna Mazhaeva
,
Zara Husaynovna Betieva

Keywords: Banking system, banking competition, banking services market, concentration, total banking assets

Article no: 85

Pages 624-632

Doi: 10.15405/epsbs.2022.11.85

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Original Article

SME Performance: The Effects of Social Media Marketing Adoption and Competitive Intelligence

Muhammad Faizal Samat
,
Mohd Nor Hakimin Yusoff
,
Mohammad Ismail
,
Norazlan Anual
,
Mariam Setapa

Keywords: Competitive intelligence, social media marketing, SME performance

Article no: 71

Pages 652-659

Doi: 10.15405/epsbs.2020.12.05.71

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Original Article

Methodological Aspects Of Multivariate Analysis Of Innovative Product Markets

А. A. Pomulev
,
V. V. Kalmykov
,
I. A. Nikonova

Keywords: Aircraft market, credit risk, innovations, pipe products market, supply and demand factors in the market

Article no: 23

Pages 181-191

Doi: 10.15405/epsbs.2021.04.02.23

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Original Article

Policy Of Agri-Food Import Substitution In The Conditions Of Global Pandemic

Marina V. Muravyova
,
Igor L. Vorotnikov
,
Konstantin A. Petrov

Keywords: Agricultural markets, agriculture, food security, import substitution policy, pandemic

Article no: 54

Pages 457-463

Doi: 10.15405/epsbs.2021.07.54

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Original Article

Exploring Facebook Marketing Strategy In Healthcare Retailer: Case Study Of Watson Malaysia

Navitra Mariappan
,
Nor Hasliza Md Saad

Keywords: Facebook, marketing strategies, customer engagement, healthcare retailer, e-commerce, social media.

Article no: 57

Pages 651-661

Doi: 10.15405/epsbs.2020.10.57

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Original Article

Product Stewardship Taking Into Account The Satisfaction Of Consumer Preferences

Sergey Yekimov
,
Natalia Grankina
,
Aleksey Masenko
,
Olga Zadyora
,
Muhina Evgeniya

Keywords: Quality, product stewardship, marginal utility, branding, market

Article no: 153

Pages 1149-1154

Doi: 10.15405/epsbs.2021.06.03.153

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Original Article

Energy Service Contracts In Russia And The European Union

E. A. Okomina
,
O. E. Shaitarova
,
V. V. Bespalova
,
O. A. Polyanskaya *
,
V. N. Tatarenko

Keywords: Economy, efficiency, energy consumption, energy saving, energy service contract, market

Article no: 100

Pages 818-825

Doi: 10.15405/epsbs.2019.12.05.100

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Original Article

Processes Of Exchange Market Digitalization And Development Parameters Of Its Professional Activity

Bela Aptyevna Demilkhanova
,
Leila Rumanovna Magomaeva

Keywords: Digital technology, stock market, professional participant, private investor, analysis, accounting infrastructure

Article no: 253

Pages 1921-1929

Doi: 10.15405/epsbs.2021.11.253

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Original Article

Labor Market Of Single-Industry Cities: Statistical Analysis Of The State And Trends

Anastasiia Grigorevna Vasileva
,
Nina Vladimirovna Kuznetsova

Keywords: Town-forming enterprise, single-industry town, population, labor force, labor market

Article no: 220

Pages 1668-1675

Doi: 10.15405/epsbs.2021.11.220

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Original Article

Algorithm For Marketing Feasibility Assessment Of Retail Property Concept

Angelina Georgievna Кim
,
Yuliya Viktorovna Razumova
,
Natalya Aleksandrovna Yurchenko
,
Olga Gennadyevna Marchenko

Keywords: Marketing research, concept, mall, profitability

Article no: 58

Pages 433-440

Doi: 10.15405/epsbs.2021.06.03.58

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Original Article

Corporate Transparency As An Investor Protection Tool: Evidence From Russia

Andrei Ankudinov
,
Elvira Khairullina

Keywords: Corporate transparency, transparency rating, investor protection, opaque market, empirical analysis, Russian companies

Article no: 99

Pages 861-868

Doi: 10.15405/epsbs.2019.03.02.99

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Original Article

Creating A Competitive Advantage Of Regional Agri-Food Market In A Resource-Constrained Environment

Lalita Idigova
,
Alexandra Mambetova
,
Hussein Chaplaev
,
Kazbek Mazhiev
,
Aslan Mazhiev

Keywords: Competitive advantages, regional agri-food market, resource constraints

Article no: 59

Pages 447-454

Doi: 10.15405/epsbs.2020.10.05.59

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Original Article

Economic Aspect Of Russian Arctic Shelf Hydrocarbon Reserves Assessment

A. Plastinin
,
O. Sushko

Keywords: Exploitation of deposits in the northern Arctic region, oil market conditions, oil transportation alternatives, analysis and significance of factors, integrated assessment of project efficiency

Article no: 116

Pages 950-957

Doi: 10.15405/epsbs.2018.12.116

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Original Article

Economic Security Violation In The Financial Market Of Russia And Criminal Law

Valery Filippovich Tsepelev
,
Konstantin Valerievich Tsepelev
,
Elena Anatolyevna Drozdova
,
Elena Pavlovna Radchenko
,
Andrey Viktorovich Borisov

Keywords: Finance, financial markets, crime prevention, illegal acts, economic security, sales contract

Article no: 210

Pages 1593-1598

Doi: 10.15405/epsbs.2021.11.210

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Original Article

Socio-Economic Factors On Sector-Wide Systematic Risk Of Information Security Breaches: Conceptual Framework

Syed Emad Azhar Ali
,
Fong-Woon Lai
,
Rohail Hassan

Keywords: Breach contingency factors, systematic risk, banking sector, market value, cyber crime fear, and ICT penetration

Article no: 54

Pages 502-512

Doi: 10.15405/epsbs.2020.12.05.54

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Original Article

Training Of Specialists For "Digital" And Innovative Economies

Sergey Aleksandrovich Filin
,
Alla Dmitriyevna Nikolaeva
,
Alexey Zhanovich Yakushev
,
Irina Stepanovna Alekseeva

Keywords: Innovative economy, labor market, training of specialists.

Article no: 74

Pages 680-688

Doi: 10.15405/epsbs.2018.12.02.74

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Original Article

Labour Market In Digital Economy: New Opportunities, Requirements And Threats

V. M. Svistunov
,
S. A. Grishaeva
,
V. G. Konovalova

Keywords: Labour market, digital technologies, population employment, new labour market trends

Article no: 66

Pages 513-521

Doi: 10.15405/epsbs.2020.04.66

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