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Factors Influencing the Gen Zer’s Behavior Towards Destination Experience Choice

Table 3: Psychographic Profile of Respondents in terms of Lifestyle

Lifestyle Weighted Mean Interpretation
I always try something new and unique. 3.51 Strongly Agree
It does not hurt to be trendy if I feel like it. 3.17 Agree
I am often influenced by advertisements for new products. 3.07 Agree
I am often influenced by beautiful places I see on social media. 3.37 Agree
I am always up to adventure, like a You-Only-Live-Once traveler. 3.30 Agree
Composite Mean 3.28 Agree
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