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Medical Tourism Digital Promotion: A Contrastive Study From an Intercultural Communication Perspective

Table 6: Examples of clauses in GLN according to theme types

Theme Type in GLN Website Types
Unmarked topical theme i. Proper nouns, e.g: “ offers a selection of in-patient rooms to meet your personal needs and comfort”.ii. Pronoun, e.g: “can also provide advice on the estimated cost of treatments and procedures at our hospitals”.iii. Embedded wh-clause, e.g: 258-bed hospital houses a range of medical and surgical specialties including oncology, cardiology..”.iv. Nominal group, e.g., can now travel quarantine-free to Singapore to seek medical treatment”.v. Imperative (process), e.g., “ more about the Vaccinated Travel Lane (VTL) Air”.
Marked topical theme i. Prepositional phrase,e.g., “ Gleneagles Hospital has been accredited by the Joint Commission International (JCI),e.g., “ on COVID-19 for our international patients”.
Interpersonal theme i.Adjunct (Adverb), e.g., “read our
Textual theme i. Structural Conjunction, e.g., “ privacy is important, our single rooms provide personal pace and comfort”ii. Conjunctive, e.g., “Since 2006, Gleneagles Hospital has been accredited by the Joint Commission International (JCI), reflecting the organisation’s commitment towards quality healthcare”.
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