| Competitiveness criteria and metrics |
The role of metrics in assessment |
The rule for calculating |
| 1. Production base competitiveness |
| 1.1. Production capacity of freight terminals |
Characterize production capabilities of container terminals |
Taken from actual values |
| 1.2. Peak capacity of railways |
| 1.3. Warehouse area (inside and outside) |
| 1.4. Availability of transshipment equipment and road trains |
| 2. Competitiveness of production processes |
| 2.1. Production costs per unit of output |
Measures transportation cost-effectiveness |
Production costs / Quantity of transportations |
| 2.2. Yield per unit of assets |
Characterizes the efficiency of fixed assets exploited |
Sales proceeds / Average annual cost of fixed assets |
| 2.3. Product profitability |
Characterizes the amount of profitability of services provided. |
Sales profit x 100% / Total production costs |
| 2.4. Workforce productivity |
Measures the efficiency of production organized and the use of workforce |
Sales revenue / Average headcount |
| 3. Competitiveness of financial processes |
| 3.1. Equity ratio |
Measures the amount of leverage used by a company |
Own company funds / Total funding sources |
| 3.2. Financial sustainability ratio |
Evaluates company’s ability to meet its financial obligations and measures the likelihood of bankruptcy |
Equity and non-current liabilities / Balance sheet currency |
| 3.3. Cash ratio |
Measures the quality of funds that cover current liabilities |
Cash and fast-trading securities / Short-term liabilities |
| 3.4. Sales to working capital |
Characterizes the efficiency of working capital used. Corresponds to the time during which current assets pass through all stages of production and circulation. |
Sales proceeds / Average annual balance of working capital. |
| 4. Organization of sales and promotion |
| 4.1. Capacity utilization factor |
Characterizes business activity, the efficiency of welfare services |
Quantity of transportations / Production capacity |
| 4.2. Return on sales |
Measures the amount of company profitability in the market, the sanity of pricing. |
Sales profit x 100% / Sales revenue |
| 4.3. Coefficient of advertising and sales promotion effectiveness |
Characterizes the economic efficiency of advertising and sales incentives |
Advertising and sales promotion costs / Increment in sales profit |
| 5. Competitiveness of transport services |
| 5.1 Rate |
Rate (price) for transport services per unit of output |
Sales revenue / Quantity of transportations |
| 5.2 Product mix width |
Measures the variety of product lines (product categories) offered to the market |
Quantity of goods handled by the company / Number of goods offered by the market |
| 5.3 Product mix completeness |
Measures the ability of goods from a homogeneous group to satisfy the same needs and market demand |
Number of services offered by the company / Number of services offered by the market |
| 5.4 Reliability of container terminal |
Describes the likelihood of fulfilling an order on time and in full |
Total number of orders executed / Total number of orders submitted by clients |
| 5.5 Loss and damage to a package |
Damage, theft and other loss of a package during reloading and transportation |
Number of requisitions with cargo damaged or lost during transportation and handling / Total number of requisitions |
| 5.6 Timeliness |
Measures the timing of a service request |
Total number of orders executed without violating the terms of service / Total number of orders executed by the company |
| 5.7 Promptness |
Speed of response of the container terminal to urgent/unplanned orders of clients |
Completed urgent orders / Total number of orders |
