| Varieties |
Functions |
Features of social behavior |
| Entertainment (30%) |
Communicative, recreative |
Passivity, (self-indulgence) |
| Westernization (20%) |
Imitative |
Pragmatism, materialization of values |
| Consumer (20%) |
Consuming |
Superficiality, background character |
| Non-individualized (10%) |
Sociological |
Stereotyping, rejection of other values |
| Non-institutional (10%) |
Recreative |
Contemplation, primitiveness |
| Non-national (5%) |
Denying national characteristics |
Lack of ethnocultural identification |
| Cultural and creative (5%) |
Creative, cognitive, heuristic |
Activity, transformation, self-improvement |