Social Media Motives, Well-Being And Flourishing Among Housewives: A Structural Model
Table 1: Demographic Profile of the Respondents (n=268)
Variable | f | % | Variable | f | % | |
Age | Household Income | |||||
21-30 age | 51 | 19.0 | < RM1500 | 46 | 17.2 | |
31-40 age | 103 | 38.4 | RM1501-RM3000 | 62 | 23.1 | |
41-50 age | 79 | 29.5 | RM3001-RM4500 | 55 | 20.5 | |
51-60 age | 18 | 6.7 | RM4501-RM6000 | 29 | 10.8 | |
61-70 age | 17 | 6.3 | RM6001-RM7500 | 16 | 6.0 | |
> RM7501 | 60 | 22.4 | ||||
Race | ||||||
Malay | 246 | 91.8 | Type of Social Media Used | |||
Chinese | 2 | 0.7 | 264 | 98.5 | ||
Indian | 12 | 4.5 | 242 | 90.3 | ||
Others | 8 | 3.0 | 169 | 63.1 | ||
YouTube | 168 | 62.7 | ||||
Area of Residence | Telegram | 106 | 39.6 | |||
Urban | 210 | 78.4 | 37 | 13.8 | ||
Rural | 58 | 21.6 | ||||
Total Hours of Social Media Usage Per day | ||||||
No. of Households | 1 - 2 hours | 61 | 22.8 | |||
1 - 3 persons | 58 | 21.6 | 3 – 4 hours | 105 | 39.2 | |
4 – 6 persons | 180 | 67.2 | 5 – 6 hours | 70 | 26.1 | |
> 7 persons | 30 | 11.2 | > 7 hours | 32 | 11.9 |