| Factor |
Group of factors |
Subgroup of factors |
| 1. Sustainability of the insurance portfolio |
Intrinsic |
Finance |
| 2. The state of economic development of the country |
External |
Economic |
| 3. Amount of insurance premiums collected |
Intrinsic |
Finance |
| 4. Image of the insurer |
Intrinsic |
Customers |
| 5. Tariff policy |
Intrinsic |
Customers |
| 6. level of income of the population |
External |
Social |
| 7. Insurance reserves |
Intrinsic |
Finance |
| 8. Inflation rate |
External |
Economic |
| 9. Sales policy |
Intrinsic |
Customers |
| 10. Concentration level of the insurance market |
External |
Economic |