The Consumers Functional Food Trend: Market Orientation, Market Opportunities
Table 4:
Judgments | Yes | No | ||
n | % | n | % | |
Do you have information about functional foods? | 242 | 39,6 | 369 | 60,4 |
Do you want to get information about functional foods? | 517 | 84,6 | 94 | 15,4 |
Do you come across with functional foods? | 458 | 75,0 | 153 | 25,0 |
Have you ever purchased a functional food? | 426 | 69,7 | 185 | 30,3 |
Do you think that functional foods are dangerous? | 205 | 33,6 | 406 | 66,4 |