|
|
Factor |
| 1 |
2 |
3 |
4 |
| Motivators to consumers’ healty lifestyle |
Functional foods prevent obesity and diabetes. |
0,769 |
|
|
|
| Functional foods decrease cancer risk. |
0,746 |
|
|
|
| Functional foods decrease stress and tiredness. |
0,737 |
|
|
|
| Regular use of functional foods improves life quality. |
0,682 |
|
|
|
| Functional foods are low calorie. |
0,671 |
|
|
|
| Functional foods increase physical and mental performance. |
0,648 |
|
|
|
| Usage of functional food decreases health (treatment) expenses. |
0,627 |
|
|
|
| Functional foods have weight loser specifications. |
0,580 |
|
|
|
| Barriers to consumers’ healty lifestyle |
When functional foods are consumed too much, they may dangerous to health. |
|
0,823 |
|
|
| Functional foods may lead to various infections at the patients whose immune system is poor. |
|
0,802 |
|
|
| Healthy people do not need to use functional foods. |
|
0,626 |
|
|
| Functional foods are expensive. |
|
0,594 |
|
|
| Necessity for functional foods |
Healthy people do need to use functional foods. |
|
|
0,785 |
|
| Functional food is a
food
where a new ingredient. |
|
|
0,748 |
|
| The information given concerning to health effects of the functional foods are real. |
|
|
0,705 |
|
| Functional foods are foods that have a potentially positive effect on health |
|
|
0,698 |
|
| Willingness to consume functional foods |
Herbal tea helps digestion |
|
|
|
0,875 |
| Probioteic yoğurts |
|
|
|
0,856 |
| Organic bread |
|
|
|
0,830 |
| Snack bar with added fibre |
|
|
|
0,808 |
| Mineral water |
|
|
|
0,797 |
| Bread enriched with vitamins and minerals |
|
|
|
0,785 |
