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Examining the Relationship between Psychological Empowerment, Relationship Quality and Online Word of Mouth in Brand Facebook Page

Table 1:

First Order Constructs Second Order Construct Items Loadings AVE CR
Relationship Satisfaction RSATIS1 0.818
RSATIS2 0.852
RSATIS3 0.858 0.708 0.906
RSATIS4 0.837
Relationship Commitment RCOMMIT1 0.899
RCOMMIT2 0.913 0.807 0.926
RCOMMIT3 0.881
Relationship Trust RTRUST1 0.911
RTRUST2 0.931 0.828 0.935
RTRUST3 0.889
Online Word of Mouth ONWOM1 0.958
ONWOM2 0.969 0.927 0.975
ONWOM3 0.962
Meaning MEANING1 0.898
MEANING2 0.926 0.813 0.929
MEANING3 0.881
Competence COMPET1 0.873
COMPET2 0.927 0.794 0.921
COMPET3 0.873
Self Determination SELFDET1 0.914
SELFDET2 0.945 0.851 0.945
SELFDET3 0.908
Impact IMPACT1 0.911
IMPACT2 0.916 0.79 0.918
IMPACT3 0.838
PsychologicalEmpowerment Benefit Meaning 0.685
Competence 0.743 0.534 0.821
Self-Determination 0.746
Impact 0.747
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