|
The media outlines consumer behaviour regarding sport |
The media is an important actor in the sports socialisation of individuals |
The media influences individuals’ perceptions of sport |
The media outlines consumer behaviour regarding sport |
Pearson Correlation |
1 |
.607** |
.564** |
Sig. (2-tailed) |
|
<.001 |
<.001 |
N |
63 |
63 |
63 |
The media is an important actor in the sports socialisation of individuals |
Pearson Correlation |
.607** |
1 |
.584** |
Sig. (2-tailed) |
<.001 |
|
<.001 |
N |
63 |
63 |
63 |
The media influences individuals’ perceptions of sport |
Pearson Correlation |
.564** |
.584** |
1 |
Sig. (2-tailed) |
<.001 |
<.001 |
|
N |
63 |
63 |
63 |
The media outlines the image of sport in the collective mind of consumers |
Pearson Correlation |
.657** |
.633** |
.637** |
Sig. (2-tailed) |
<.001 |
<.001 |
<.001 |
N |
63 |
63 |
63 |
The media has a positive impact on the practice of sports activities by the consumer |
Pearson Correlation |
.282* |
.387** |
.317* |
Sig. (2-tailed) |
.025 |
.002 |
.011 |
N |
63 |
63 |
63 |