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Factors Affecting A Youtubers’ Fame Among Students

Table 2: Summary of hypotheses testing (H2, H2a, H2b, H2c, H2d)

Hypotheses Beta (β) p Findings
H2 Shared interests YouTuber’s fame 0.055 0.451 Not supported
H2a Shared interests Entertainment 0.058 0.460 Not supported
H2b Shared interests Lifestyle 0.214 0.001 Not supported
H2c Shared interests Education 0.095 0.225 Not supported
H2d Shared interests Comedy -0.108 0.170 Not supported
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