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Online Reputation As A Determining Factor In Tourist Consumer Behavior

Table 1:

Characteristic % Characteristic %
Gender Age
Female 59 Less than 20 8
Male 41 20-30 42
Purpose of the trip 31-40 21
Vacation 86 41-50 14
On business 14 51-60 9
How many times do you travel per year Over 61 6
Not once 26 Do you use reviews from other travelers as a source of information?
Once a year 35 Often 69
2-3 times 22 Yes sometimes 19
3-5 times 17 I do not know 6
What travel information sources do you use most often? No 6
Social Networks 20 Internet usage level
Consumer reviews 47 Elementary 1
Media Sharing 18 Intermediate 18
Wiki 5 Advanced 56
Blogs 9 Expert 25
Other 1
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