| Open coding: Concepts from interview transcripts and participant observations (guided tour) |
Axial coding: Subthemes |
Selective coding: Themes |
| History: Cheng Ho Stories/legend: Hang Li-Po, Hang Tuah, Hang Jebat, etc. Sultanate Period, Portuguese period, Dutch, British. The differences between these periods. |
Knowledge |
Cognitive |
| A harmonious placeRegretful towards a place |
Beliefs |
| Nostalgia – ambient (for example, what they did during their childhood time, although in different space and time)Food cultureTraditional/childhood games |
Memories |
| Meaningful lessons learntMeaningful time spent with family/friends |
Meanings |
| Interest towards old buildings, ambiance, cultures. Interest in history |
Interest |
| InterestingExcitedTired but happySatisfiedHappy get to know new friends |
Positive |
Affective |
| Bored (especially for kids)Tired (for senior citizens)Not interested |
Negative |
| Talk and share with friends/family Ask questions (to guide)Observe othersShow curiosity Do nothing, just follow and walk |
Actions / reactions (during the visit) |
Behavioural |
| Need a lot of imagination Perhaps more pictures/ visual Create a place which is imitate the previous time (such as Malacca Stories Hall)VR virtual tour Create the ambiance (five senses, including smell, sound/music) |
Visualization |
Interactions |
| Involvement involve to do handicraft, dancing, performance, games and others. Involve them in these traditional games and foodInteractions Q & A |
Learning by practicing |
| ConferenceMusic concertIn-door guided tour (such as, projector showing, smelling/temperature/audio)QR Code |
Multi methods |
| Create recall toolMore interactive tools are needed (e.g. Facebook anniversary’s function?)Encourage/motivate them to share their experience |
Social media sharing |
