European Proceedings Logo

Factors Influencing The Destination Image Of Kuching Waterfront: A Tourist Perspective

Table 1:

Construct Item Loadings Cronbach's Alpha AVE CR
Carrying Capacity CC_1 0.577 0.704 0.532 0.817
CC_2 0.740
CC_3 0.805
CC_4 0.774
Perceived Value Value_1 0.865 0.866 0.712 0.908
Value_2 0.821
Value_3 0.851
Value_4 0.839
Accessibility ACCESS_1 0.762 0.765 0.586 0.849
ACCESS_2 0.689
ACCESS_3 0.812
ACCESS_4 0.792
Accommodation Quality AQ_1 0.826 0.874 0.726 0.914
AQ_2 0.869
AQ_3 0.893
AQ_4 0.818
Cultural CUL_1 0.826 0.854 0.695 0.901
CUL_2 0.864
CUL_3 0.830
CUL_4 0.812
Destination Resources & Attractiveness DRA_2 0.855 0.783 0.698 0.874
DRA_3 0.867
DRA_4 0.782
Destination Image DI_1 0.822 0.877 0.669 0.910
DI_2 0.844
DI_3 0.813
DI_4 0.831
DI_5 0.780
< Back to article

We care about your privacy

We use cookies or similar technologies to access personal data, including page visits and your IP address. We use this information about you, your devices and your online interactions with us to provide, analyse and improve our services. This may include personalising content or advertising for you. You can find out more in our privacy policy and cookie policy and manage the choices available to you at any time by going to ‘Privacy settings’ at the bottom of any page.

Manage My Preferences

You have control over your personal data. For more detailed information about your personal data, please see our Privacy Policy and Cookie Policy.

These cookies are essential in order to enable you to move around the site and use its features, such as accessing secure areas of the site. Without these cookies, services you have asked for cannot be provided.

Third-party advertising and social media cookies are used to
(1) deliver advertisements more relevant to you and your interests;
(2) limit the number of times you see an advertisement;
(3) help measure the effectiveness of the advertising campaign; and
(4) understand people’s behavior after they view an advertisement.
They remember that you have visited a site and quite often they will be linked to site functionality provided by the other organization. This may impact the content and messages you see on other websites you visit.