Cultural Interpretation of Emoji in Malaysian Context
Table 1:
Emoji | Semantic misconstrual score for each culture | |||
Malay | Chinese | Indian | Overall | |
Sleeping face | 0.08 | 0.08 | 0.05 | 0.07 |
Loudly Crying Face | 0.12 | 0.13 | 0.08 | 0.11 |
Face with Tears of Joy | 0.10 | 0.08 | 0.08 | 0.09 |
Face Blowing a Kiss | 0.15 | 0.15 | 0.12 | 0.14 |
Face Screaming in Fear | 0.07 | 0.05 | 0.07 | 0.06 |