Sociological Analysis Of Promotion Of Small Business In The Digital Space
Table 11:
| Measuring success | Number of respondents | Percent | |
| Options | Brand visibility | 13 | 14% |
| Improving the reputation | 3 | 3.3% | |
| Generating leads | 7 | 7.5% | |
| Sales | 36 | 38.7% | |
| Likes, reposts, comments | 34 | 36.5% | |
| in total | 93 | 100% | |