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Marketing Opportunity Of Social Networks

Table 2:

Channels And Instruments Of Marketing Communication Social Networks
Vkontakte Odnoklassniki Facebook Twitter Instagram Youtube
Personalized Account Of The Firm 94 83 88 100 100 100
Personalized Community 98 84 67 15 100 100
Articles About The Product/Service 84 42 43 3 100 100
Applications 13 8 21 14 7 14
Contests 35 19 12 16 21 43
Banner Advertizing 28 20 20 25 37 12
Contextual Advertizing 39 18 19 22 34 12
Other 6 3 4 2 6 3
Total (In % By Each Social Network) 397 287 274 197 395 384
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