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Market Driving Strategies, Firm Performance: Mediating Role Of Organizational Learning Capabilities

Table 1:

Factors Number of questions Cronbach Alpha (∞) Values
Learning capability 9 0.870
Market driving strategies 16
Customer/Competitor driving 7 0.733
Channel driving 4 0.838
Wider society driving 5 0.867
Firm performance 12
Financial performance 5 0.844
Market performance 7 0.854
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