Phases |
Purposes |
Сontents |
To think strategically |
To define strategic priorities of stakeholders or a company |
Common strategic business purposes of a company are considered in relation to stakeholders and decision of social problems. It is decided how key stakeholders can be established and formulate questions for their further analyses. |
To analyse and plan |
To form informational base, combining data on arrangement and its key stakeholders, which makes it possible to chose priority directions of company activity on the basis of critical analysis |
Different level of interaction, existing interrelations, available resources and arrangement limitation analysis is carried out. Different representatives of stakeholders cognition is extended and priorities interactions with them are determined |
To increase ability of interaction |
To develop communicative competences of workers and to form arrangement structures, directed to establishment of stakeholders effective interaction |
Internal and outer readiness and ability to interaction is studied. Involvement mechanisms and effective interactions of all parties are determined |
To arrange interaction with stakeholders |
To plan and arrange interaction with stakeholders effectively |
Selection of different interaction technology with stakeholders. Elaboration of approaches, taking into account uniqueness of interaction situation directed to achievement of planned purposes |
To act, analyze and report |
To embody new knowledge, generate new ideas, implement achieved agreements and carry out critical analysis of achievements |
Implementation of planned measures with farther analysis of their realization, elaboration of measures on interaction improvement, way of using results of interaction, demonstration of company guarantees to satisfy stakeholders needs. |