The Correlations Between Environmentalist Consumer Behavior And Personal Values
Table 6:
Power | Universalism | Hedonism | Achivement | Benevolence | |
Factor 1: Avoiding Harmful Products for The Environment | -0,2676 | 0,2081 | -0,2084 | 0,0822 | 0,0365 |
Factor 2: Recyclable Product Awareness | -0,1357 | 0,2327 | 0,0120 | 0,4665 | 0,3263 |
Factor 3: Tendency to Save Energy and Resources | -0,4601 | 0,3926 | -0,1390 | 0,0821 | 0,4820 |
Factor 4: Avoiding Packing and Non-Product Wastes | -0,4005 | 0,3677 | -0,1513 | 0,0003 | 0,3035 |
Factor 5: The Preference of Environment-Friendly Product | -0,4234 | 0,1756 | -0,0363 | 0,0939 | 0,1511 |