Network Strategy
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Turkish Airlines is pursuing efficient network and marketing strategies to increase its profitability while growing and providing passenger rise to meet capacity increment. |
Growth Strategy in Africa
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In the African region where aviation is growing rapidly, Turkish Airlines' growth plans are continuing. |
Customer Focused Global Brand with Strengths
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Turkish Airlines, which has made great strides in recent years with its geographical position advantage, measures against costly and cost-reducing policies, high service quality regarding low operation cost, importance given to customer satisfaction, successful participation activities, strong network structure and organic growth strategies, today it has become a global brand. |
Subsidiaries
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Turkish Airlines, which has only one subsidiary in 2003, has moved its operational success to institutional development and has become a giant corporation with 12 subsidiaries. |
Brand Image
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Turkish Airlines is making a strategic plan for important projects to improve its global brand image. |
Low Cost Operation
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Turkish Airlines also maintains cost-effective projects to realize its 40 billion TL turnover target with high profitability and reduce its sensitivity to increasing costs. |