Abstract
Traditional teaching methods and technologies for higher education not meet the expectations of the students and the needs of business. The paper presents the results of a study of the feasibility of innovative methods of learning and teaching in the field of management. The study aims to establish the scope of a combination of methods to achieve the expected level of competence of the students and their role in the transformation of knowledge and skills. Object of the study are students of master's programs at NBU, Bulgaria. The key figures are the students with theirs knowledge and skills that corresponding with standards and competency map. Differences to the purposes of the master’s program provides to students possibility of individual program planning. Following this approach, the student could receive better learning and personal development. Shared a two-year experience, taking into account the impact on the emotional state of the students and the effect on the achievement of learning objectives, through a virtual classroom application and the coaching approach. Are defined the factors for the change in the methodology and the philosophy of the creative class and problem based learning; the cycle and the elements of the learning process; an environment for work in virtual teams and how to assess your team's performance. A new learning model provides a solution for innovating learning and practical focus.
Keywords: Innovative methods of learningvirtual classroomcoaching
Introduction
Globalization and Digitalization lead to the huge organizational changes. International
competition; unwieldy markets; high pace of development of information and production technologies;
demographic changes (growing unemployment and related social problems, aging and impoverished
population, modification values and an increased level of awareness) are key factors for organizational
development. Organizations move from mass to flexible production; the traditional corporate model
based on vertical integration and hierarchical functional control of linear and hardware systems to
network organizations and flat structures. New management tools are created, such as Balanced Score Card, Total Quality Management,
Business excellence est. The leaders become the most important asset. An often repeated, powerful
statement by Henry Ford (as cited in Grover, 2009) reads, "You can take my factories and burn up my
buildings, but give me my people and I'll build the business right back again". The leader’s role evolved
to deal with rising levels of ambiguity and pressures to perform in an increasingly global context. Top
managers were asked to be both strategic decision makers and masters of the “soft” skills required to
effectively manage people (Sherman &Freas, 2004). During times of intense economic downturns,
executives and business leaders are being subjected to a lot of stress. Worse, as the crisis intensifies, some
business leaders lose sight of strategic goals because they are mired in micro managing their enterprises.
To succeed in today's cut-throat competition, one needs to deliver immediate results as well as long-term
performance. Leaders are expected to relentlessly and continually improve their skills, enhance their
knowledge and be a perfectionist. A person with leadership qualities is the backbone of any organization
and is responsible for its sustained success. Experts have always been particular about the importance of
leaders at all levels in an organization.
There is still no paradigm for the university of the 21st century. The education use methods of the
19th century to learn next generation. The standard education does not meet the needs of business and
economics.
The Factors for the Change in the Learning Methodology
The higher education (HE) points the challenge of applying the possibilities of ICT in order to
achieve high quality of education and implement practices and wide sense of openness and collaboration
between members of educational networks, knowledge exchange, technology transfer, training materials
creation and sharing experience in learning and science researches. Developing new training process,
reducing distance between trainees and trainers, using electronically tools and virtual classrooms, HE
provides high-quality of the education by social and economic networks.
New technologies expand access to HE, by training innovation and tools. The transformation of
information to knowledge via iterative learning methods is a basic. One of the manifestations of modern
technology in the HE is distance learning. From the use of traditional services to obtain textbooks and
assignments, proceed to TV educational programs to e-learning and m-learning (mobile learning). Web
2.0 - based learning set of technologies “A set of technologies designed to integrate together transformed
mass participation in value emerging results” (Dawson, 2006).
The creation of Web-based disciplines, allowing exchange of ideas and practices as well as joint
research by virtual teams. Conferences can be monitored online by students from different regions to
provide access to space in the electronic publications and discussions (with the copyright protection).
These forms of training do not require the presence of the student and the teacher in a certain time in a
certain hall or university.
Contemporary learning technics transform the role of trainer. New skills and information are
related to interpersonal relationships. The traditional way of studying by reading and reproducing is
replaced by case study, problem solving and analysis. Traditional books are replaced by internet
resources, e-books and learning platforms. Discussions are widely performed. Collective training and
experience exchange give the best to the students by facilitating. In the mid 1850’s the word “сoach” was used in Oxford University in the context of a person who
helped prepare students for exams connection, obviously recalling the multi-tasking skills associated with
controlling the team of the horse-drawn stagecoach or carriage. Historically the evolution of coaching has
been influenced and elaborated by many other fields of study including those of personal development,
adult education, psychology sports, clinical, developmental, organizational, social and industrial and other
organizational or leadership theories and practices. But the earliest form of such coaching as we know it
today was called “developmental counseling” (Flory, 1965). The International Coach Federation
(http://coachfederation.org/credential/landing.cfm?ItemNumber=2206) states that coaching is about
“partnering with clients in a thought-provoking and creative process that inspires them to maximize their
personal and professional potential.” Trainers should motivate co-working of students. According to Dr.
Kenneth Randall (as cited in Davis, 2015), director of executive talent at Banner Health, “coaching can
truly unleash a leader’s hidden potential”. Coaching is one of many approaches or types of interventions
that can be used to promote leadership development. The coaching objective is to maximize the students’
effectiveness and his contribution to the organization. The students and coach then agree upon specific
results that best reflect the learning objectives. Successful coaching links a business focus with human
processes by closely aligning the students’ development with critical business needs. A strong indicator
of successful coaching outcomes is the trust and relationship quality existing between the students and
coach (Underhill et al., 2007).
NBU Good Practice
In this report we present the experience of the NBU as an example of good practice as summarize
the possibilities of application of modern educational technologies.
Five years ago in the NBU was started project “Development of e-learning” as a next step of the
projects “Developing web-based training” and “Building an electronic library” (Ivanova, 2015a). Efforts
made and the experience of the teachers shared the opinion: use an e-learning platform and it is Moodle.
To improve the state of e-learning are filled following tasks and activities: have regulation and standards
of e-learning, applied research of training models, digital books and materials; Presenting of training tools
in electronic modules is done via slide show presentations, demonstrations and videos. Publications in
electronic modules represent audio and video content. Discussions, forums and chat provide a possibility
for all sides communication. Development of educational films. Connect Moodle's electronic resources in
the library (references, periodicals, books, theses, articles, parts of books, etc.). Continuous study is based
on practice and goals based programs. Introduction of video consultations and exams. Introduction of
electronic tests for ongoing evaluation. Exchange of electronic resources with other educational
institutions.
Web-based learning platform is an only technical tool for up-to-date learning process. A team of
the lecturers from Business Administration Department of NBU has been provoked for 3-step survey. As
a first step, the leadership a style of the managers in Bulgarian organizations has been investigates. As a
second step, there was done a study of factors blocking creativity and innovation in organizations and
study the models of competence of the modern leader (Bancheva&Ivanova, 2012 г.). Change
management process expects learning environments providing specifics. This environment involves
problem-based learning. (Ivanova, 2015b). As a final step, the research team analyzed the applicability of
innovative training methods in one of the areas of higher education - management. It was found that the
most appropriate methods of learning stimulating creativity and innovation are: discussions to share ideas
and exchange experiences; techniques for simulations of possible situations and risk-taking; discussions
about a lot of problems; innovative practices; real cases of companies; role games; brainstorming;
techniques for working in a virtual team (Bancheva et al., 2013).
Research Methodology
The above circumstances provoked the authors of this paper to investigate the innovative learning
methods focused on the ICT (virtual classroom) and coaching. Those methods are applied in order to
achieve expected level of competences of the students and knowledge and skills transformation. The
lecturers observes the student’s reactions and behavior via active learning methods and coaching have
been used in the training process. The positives of the combination between active coaching and non-
traditional learning platform to the learning process have been defined.
The study was undertaken with 85 students from the master programs in Business administration
department at NBU. These students have some experience and work in the different companies in
Bulgaria – Aroma AD; Bumar AD; Bulbank; Arthur Andersen OOD; Eurobank AD; CTC Holding
Group; MIG Group; Kaven-Iradis OOD; Regley Bulgaria; Plena Bulgaria OOD; Consult Team EAD;
Lukoil; Promed; Schneider Electric, etc.
Moodle was used (https://e-edu.nbu.bg/?redirect=0), as an online learning platform. In particular,
it was applied virtual classroom BigBlueButtonBN, which provides communication between teacher and
students. Participants collaborate on a task in real time, via video link with webcams, screen sharing,
visualizing files (presentations, pdf, video files, audio files, flash animations, etc.); recording session and
sharing Moodlle for later review or analysis.
Two different coaching approaches – non-directive and directive – have been applied. Non-
directive coaching is coaching where the coach simply asks student questions to allow to find their own
solutions. A non-directive coach will certainly not offer student advice and rarely even give suggestions,
although through skillful questioning they will help student to see his situation from a different
perspective, gain clarity, uncover options, challenge inconsistencies and hold student accountable to his
actions. The great benefit of non-directive coaching is the student tasks full ownership of his own
solutions rather than “doing what someone has been told to do”. Through this approach student will feel a
sense of empowerment to make changes in his life and have his confidence boosted. Directive coaching
on the other hand is where the coach offers the student solutions, tools and techniques for moving
forward. However, the danger is that the solution may not be appropriate for student situation and
consequently may not feel fully committed to the solution provided. At monthly sessions, the coach and
students reviewed progress and revised the action plan, if necessary.
A survey form has been developed and presented to the student. The survey was administered by
email. All participants submitted their final email survey. The issues addressed: the targets areas for
improvement that the coaching was supposed to address, the extent to which the coaching was perceived
to have accomplished its objectives, any subsequent impacts of the students improvements on their ability
to achieve their performance objectives (and how the target areas for the coaching were related to
achieving the performance objectives), whether in the absence of coaching the performance
improvements would have occurred anyway.
Results of Survey –Interpretation
The data collection planning allowed the program with couching approach to be evaluated at 4
levels:
“This program was very timely and practical.”, “My coach was very professional.” etc. On a scale of 1 to
5 (1 = unacceptable and 5 = exceptional), the average rating of five items was 4.2. The table
items listed and their ratings.
certain areas. These are examples of feedback given from the them: “I gained much insight into my
problems with my team.”; “This is exactly what I needed to get on track. Seeing a different prospective
made all the difference for me”. There are seven items with inputs from the students reflecting the
outcome of the learning that had occurred during the coaching involvement (tab.

coaching process. 85 percent of the students reported completion of plans. Students provided input on
questions about changes in behavior from the use of skills. Here are some comments they offered on the
questionnaires: “One of the biggest assets of having a coach was the ability to have someone who is on
your level where you can bounce ideas off and explore personal and business strategies before making
any decisions”, “My coach made help instill strong leadership skills and reflect back to me my strengths
and weaknesses when it came to communication and organization“, "One of the major advantage of
having a coach is having someone to create a neutral space so you can weigh out all your options and
decide which direction to move in". The response rates for questionnaires were 72 %. The tab.
“exceptional increase”.
With any process, there are barriers and enablers to success. The students were asked to indicate
the specific barriers (obstacles) to the use of what was learned in the coaching sessions. They stated that
barriers were almost insignificant, and rarely present. The enablers were confirmed to have a strong
impact in overcoming the barriers. The tab. 4 indicates the defined barriers and enablers by the students.
plan contained a place for comments and intangibles. The intangible benefits identified through these data
sources included: built clarity of vision, purpose and direction; achieved professional and personal goals
more effectively and fast; developed new ways of looking at challenges and opportunities lead to greater
awareness and improved decision making; enhanced leadership capability, discovered unknown skills and
talents; increased confidence, motivation, personal/job satisfaction; better relationships, in work and at
home; improved work/life balance; lower stress levels; increased energy and enthusiasm.
Discussion
Surveyed audience of students expected practical applied knowledge rather than encyclopedic
expected models and management tools to solve optimal organizational issues. So in short summary we
have to appreciate that there are some key components in terms of developing creative talent and
leadership. The first is to use well-established, cognitive models that provide strategies and tools and
really give students tangible strategies that they can use. Train students to be more creative themselves
and even more -- teach them to think out of the box. Develop the educational environment supporting
students to develop their skills in complex situations where there are no correct or incorrect solutions. The
learning platform Moodle and virtual classroom BigBlueButtonBN support the learning process and
digital competence development. Through this medium passes from hierarchical structures based courses
to students centered on networks; by students as consumers of knowledge to students as "producing"
knowledge; Distribution of information to a horizontal models of sharing knowledge of Learning Management systems (LMS) to personal learning space (PLEs); stimulate the exchange, sharing and
producing knowledge and artifacts of students; stimulate the creation of a personal portfolio.
Strengths of the virtual classroom: WEB based–no need for a special software to be installed , OS
independent, real-time co-working, automatically archiving, easy content management, Limitations: The
number of participants and volume of the documents, control over the discussion by the teacher. Main
disadvantages: there depending on the Internet connection.
Conclusions
The proposed combination of innovative approaches and training methods are aimed at higher
efficiency of the learning process. They are implemented in the model of training that is entirely oriented
towards students in accordance with their needs and expectations, and support their development to
achieve competence in the field of innovation management, meeting the European standards and values.
The model includes educational philosophy of the program strategy for learning and development process
of teaching, learning methods and assessment methods, elements of the educational process, web-based
platform for learning and communication. Coaching is more geared towards monitoring and improving
how the knowledge learned in training is used – in other words, it deals more with performance
assessment and management. Certainly there’s coaching involved in training and there’s training involved
in coaching. The process of training starts with understanding the new concept (through theory and
discussion) and then progresses to a stage where the trainees are able to practice the skill in a simulated
environment. Training and coaching can work very well when used together. One classic obstacle
encountered in business training is the difficulty of transferring skills and enthusiasm from the training
room to the workplace. Coaching is an excellent way of helping people apply what they learn from a
course to their work. There is no such a thing as a framework for delivering coaching, since many factors
should be taken under consideration. There may be no single best practice for any given coaching
process. A process design that works well for experienced, well-trained coaches may be inappropriate for
less experienced users. Each executive coaching programme is different, but may include some of the
following: Initial meeting to agree the broad scope and desired outcomes: an action plan developed
collaboratively by the students and coach; other activities can include review of learning materials and
continuous feedback; progress review/evaluation with the coach of the improvements made. A change of
the behavior and thinking of the students based on realistic feedback. The proposed model for learning is
related to the new paradigm of the training development.
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Publication Date
25 May 2017
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Subjects
Educational strategies, educational policy, organization of education, management of education, teacher, teacher training
Cite this article as:
Ivanova, M. A., & Dimitrova, A. B. (2017). Virtual Classroom and Coaching - Unexpectedly Good Combination. In E. Soare, & C. Langa (Eds.), Education Facing Contemporary World Issues, vol 23. European Proceedings of Social and Behavioural Sciences (pp. 1306-1313). Future Academy. https://doi.org/10.15405/epsbs.2017.05.02.160