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Covid-19 Impact On The Food Chain Industry And Consumer Demand In Malaysia

Table 1: Instrument Development

VARIABLES QUESTIONS SOURCE
Dependent Variable:Food Chain Industry during Covid-19 Pandemic The changes of selling price effected my financial during pandemic. (DV1)The pandemic has affected the distribution and sales of products in food chain industry. (DV2)The staff awareness in terms of health becomes higher since pandemic. (DV3)During pandemic, there is a positive increment of sales in food chain industry. (DV4)Major international food companies should play a major role in addressing the impending lack of access to food during pandemic. (DV5) Adapted by:(Chowdhury et al., 2020; Galanakis, 2017)
Independent Variable:Consumer Demand During pandemic, the consumer purchase food more often compared to before pandemic. (IV1)I believe that consumer have a specific plan in mind about what purchase before going to the store. (IV2)Consumer is more preferred to purchase their groceries during Covid-19 pandemic using online platform. (IV3)There is an increment is sales during pandemic. (IV4)Consumer demands on frozen food are decreasing during pandemic. (IV5)Since the Covid-19 pandemic became serious in Malaysia, consumers are more prefer their groceries being delivered directly to their house. (IV6) Adapted by:(Butu et al., 2020; Svajdova, 2021)
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