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Persuasive Strategies Used in Tweets to Address Covid-19 Vaccine Hesitancy

Table 3: Data analysis

No Research Question Data Analysis
1 What persuasive strategies are used by Malaysian medical doctors on Twitter to combat COVID-19 vaccine hesitancy? The question will be answered by identifying the persuasive strategies employed in posting tweets by Malaysian Health Authorities adhering to the Theory of Persuasive Strategies by Mulholland (2005)
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