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Displaying 10 articles of 108 total result(s).

Original Article

Relationship and Effect of Entertainment, Informativeness, Credibility, Personalization and Irritation of Generation Y’s Attitudes towards SMS Advertising

Nik Mohamad Nik Najib
,
Jati Kasuma
,
Zainon Binti Haji Bibi

Keywords: Generation Y, SMS Advertising, Attitude, Entertainment, Informativeness, Personalization, Credibility

Article no: 20

Pages 213-224

Doi: 10.15405/epsbs.2016.11.02.20

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Original Article

New Challenges In The World Market For Nuclear Power Technologies

V.Ye. Galkovskaya

Keywords: Closed nuclear fuel cycle, fuel component in the total cost of energy, fuel recycling, Generation IV Nuclear Reactors, REMIX-fuel.

Article no: 77

Pages 718-724

Doi: 10.15405/epsbs.2019.04.77

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Original Article

Socialization Of The Digital Generation Of Students In A Transforming Society

Lyubov Gennadievna Pak
,
Nadezhda Alexandrovna Ivanishcheva
,
Lyubov Alexandrovna Kochemasova

Keywords: Digital generation of students, mixed online and offline reality, new ideology of sociality, organizational and personal risks of socialization, socialization, university

Article no: 68

Pages 496-504

Doi: 10.15405/epsbs.2022.11.68

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